The 65+ Economy Is Exploding. Here’s How Your Business Can Thrive.

As Baby Boomers enter their later years, they represent one of the most powerful and opportunity-rich consumer groups in history. With trillions in spending power and a growing interest in health, lifestyle, nostalgia and legacy, businesses that understand and serve this generation can thrive.

From downsizing and decluttering to memory preservation, brain health, caregiving, financial planning, and aging-in-place solutions, Boomers are actively seeking tools, advice, and products that simplify and enrich their lives. The Boomer Report content is designed to help them and those who support them navigate these transitions with confidence and clarity.

This section of the Boomer Report is designed to help businesses take advantage of these opportunities. Our goal is to provide a clearing house of research, statistics, action plans, strategies, helpful tools and ideas to help you take full advantage of this influential market

The Boomer era isn’t ending, it’s evolving, and the opportunity has never been greater.